You can now select a winning group in your price test and automatically update the product prices.

The chosen group’s Price and Compare at Price will be applied directly to your existing products, making it easier to implement successful pricing strategies.

If the test is active, we will stop your test first then update the price for you.

We’ve added three new templates for more diverse testing options:

We’ve introduced a comprehensive filtering feature for all tests. Now, you can filter analytics data based on the following criteria:

These filters provide granular control over your test analytics for more precise insights.

You can now select a as the goal for your experiments during test setup. This metric will also be prominently displayed in the analytics dashboard, making it easier to track your experiment’s success.

To help you design more accurate tests, we’ve added a dedicated section to define your test hypothesis. Following the recommended structure will significantly improve the quality and reliability of your test results.

To ensure the accuracy of shipping tests, we’ve added a step requiring users to during the setup. If no rates are available for deletion, users must confirm by selecting “Do not delete any rates.”

The default data source of the price test has been changed to "Product View" to support the common use case.

The visitor-based data has been removed. From this update, newly created tests will be able to see the storewide data.

Storewide data will display all the events happening in the whole store by test group.

When the shipping script is enabled, chances are that the line item key will be different than Upcart config stored in the browser result in the item can not be updated.

We've added a logic to auto-update Upcart line item key in our script to address this issue.